Fun Fact Friday
Fun Facts from the Marketing World brought to you by Direct Marketing Solutions!
Twitter was originally called Twttr
The name was changed a few months before it launched. The first tweet was "Just setting up my twttr" by Jack Dorsey.
Fifty percent of clicks on mobile banners are accidental -
They're caused by "fat-finger taps," according to GoldSpot Media.
Pharmaceutical companies spend twice as much on marketing and advertising as they do on research
Twenty-four percent of sales dollars go toward promotion, while 13 percent go toward research. Don't hold your breath for that cancer cure.
The Taco Bell Chihuahua was a girl
Her name was Gidget. She passed away in 2009 following complications from a stroke.