Category: #MarketingMonday

#MondayMarketing – post tips and tricks for marketing methods.

Go Google Yourself!

Go Google Yourself! What is Local Search Engine Optimization? Local SEO is focused on providing results that are relevant to a searcher based on their current location, at home or while on the go. In the world of smartphones and tablets this is crucial to your business success.  As a small business owner and marketer, you need to…
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#MarketingMonday – Getting Attention with Direct Mail

Getting Attention with Direct Mail In today's digital world, direct mail promotions are still a profitable marketing solution. While the total number of direct mail pieces sent out each year has declined, there’s still great marketing opportunity with direct mail. Especially if organizations learn to better create and target mailings to speak to the individual.…
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#MarketingMonday Top 10 Tips for Marketing Your Insurance Agency

Best Practices for Marketing Your Insurance Agency In honor of National Life Insurance month, we thought we’d share what we believe are the top 10 practices you should use when developing your agencies marketing strategy. To optimize your time and budget, focus on these cost efficient best practices for marketing your insurance services: Develop a…
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#MarketingMonday – Getting Attention with Direct Mail Promotions

Getting Attention with Direct Mail Promotions In today's digital world, direct mail promotions are still a profitable marketing solution. While the total number of direct mail pieces sent out each year has declined, there’s still great marketing opportunity with direct mail. Especially if organizations learn to better create and target mailings to speak to the…
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#MarketingMonday Marketing Communication Essentials

Marketing Communication Essentials What exactly are Marketing Communications? Well if you look at Wikipedia they define them as messages and related media used to communicate with a market. Marketing communications or MarCom, is the promotion part of the “marketing mix” or the “Four P’s”: price, place, promotion, and product. It can also refer to the…
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Optimizing Yourself Locally

Are You Optimizing Yourself Locally? When you think of the term “Local Optimization”, many believe it’s the processes you go through to get your website seen by popular search engines. Although partially true, did you know you can optimize yourself locally for direct mail? Consumers want to connect with the things around them, including local…
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