Direct Marketing Solutions is…

a leader in our industry with world-class products and trustworthy services. Our passion is what enables us to take ownership of our clients' projects and deliver the highest-quality products and services possible.

Monthly Archives: February 2016

Postal Rates Are Coming Down!

“You heard it here first, Postal rates are coming down!" Forced Price Reduction to Worsen USPS Financial Condition by $2 Billion Per Year Postal Service Exigent Surcharge Pricing to End April 10 WASHINGTON — Absent Congressional or court action to extend or make permanent an existing exigent surcharge for mailing products and services – including…
Read more

DMS Local Weekly Events

DMS Weekly Local Events - Lake County, Ohio Week 02/26/2016 DMS Weekly Local Events - As Posted from the Lake County OH Visitors Bureau Feb 2016 Date/Time Event 02/12 - 02/28 12:00 am Disney's Little Mermaid Jr. The Fine Arts Association, Willoughby OH 02/13 - 03/23 9:00 am - 5:00 pm Quilts 2016 Lake Metroparks…
Read more

Direct Mail and E-Mail Working Together

Direct Mail and E-Mail Working Together First impressions mean everything and your impression should be reinforced—many times, and in multiple channels—until the decision maker you want to influence sees you as a recognizable brand. Consider direct mail and e-mail working together. Multi-channel marketing is about using various mediums to reach your customer. There is an…
Read more

Non-Profit Marketing Tips

Non-Profit Marketing Tips Marketing tips for non-profits, specifically? Marketing is marketing is marketing. Whether you are a non-profit or for-profit company, large corporation or small business, the same marketing fundamentals apply. Your organization is your primary brand. Start by defining its architecture. Determine all of your potential audiences, and research what other similar groups (or competitors)…
Read more

Marketing, Fail to Plan, Plan to Fail

Marketing, Fail to Plan, Plan to Fail Marketing, fail to plan, plan to fail. Most marketing plans fail because there is no marketing plan: Fail to plan, plan to fail. A marketing plan is a rolling calendar of actions – Intelligent, linked up marketing tools. Try these tried and true tips for creating a marketing…
Read more

Spring Clean for Excel Spreadsheet Data

Spring Clean for Excel Spreadsheet Data Misspelled words, stubborn trailing spaces, unwanted prefixes, improper cases, and non-printing characters make a bad first impression. And that is not even a complete list of ways your data can get dirty. Roll up your sleeves. It is time for a major spring clean for Excel Spreadsheet Data. The…
Read more