Throwback Thursday from Direct Marketing Solutions!
Converting Text in Excel Have to ever had to convert text in an Excel spreadsheet into columns? Did you receive or already have files where full names are used and you need to separate them to first and last name? Today I found myself needing to do this very thing so I thought I would share my tips on how…Read more
Direct Mailing - Finding the Right List Running a successful direct mailing campaign depends on three main features; your list, your offer, and your actual mailing piece. When launching your direct mailing campaign, your goal is target and reach local consumers, while focusing on specific geographic or demographic areas that match your needs. But creating…Read more
TipTuesday - Week 07/05/2016 TipTuesday - Ways to Send Political Mail Every Door Direct Mail Every Door Direct Mail (EDDM®) is a service from the Postal Service™ that allows you to mail to entire routes, as opposed to individual addresses. EDDM also allows campaigns to: Target entire cities, ZIP Codes™, neighborhoods, or individual mail routes.…Read more
[mp_row] [mp_span col=\"12\"] [mp_text] Marketing Monday - 9 Tips for Non-Profit Direct Mail Success Welcome to another edition of Marketing Monday! This week we share 9 tips for an effective non-profit direct mailing campaign. [/mp_text] [/mp_span] [/mp_row] [mp_row] [mp_span col=\"6\"] [mp_image id=\"2725\" size=\"full\" link_type=\"custom_url\" link=\"#\" target=\"false\" align=\"center\" margin=\"none,10,none,none\"] [/mp_span] [mp_span col=\"6\"] [mp_text] #1 – Every…Read more
Millennials and the Mailbox Key findings from the USPS and Summit Research survey reinforce that Millennials not only pay close attention to direct mail, but they also are involved in politics and very engaged in the political mail they receive—even more than non-Millennials. Millennials read, discuss, and use political mail at higher rates than non-Millennials.…Read more